
The End of Chaos
In School Transportation
For safer, more predictable journeys — and a protected reputation.

School transport should not be managed under stress and uncertainty
Uncertainty is always detrimental. Financial waste, operational stress, organizational delays, and family anxiety: your school transportation system leaves you vulnerable every day.
0%
Visibility
Most schools have zero real-time visibility over their fleet once buses leave campus.
3–5×
More calls
Parents flood admin with 'Where is the bus?' calls — consuming hours every single day.
Zero
Documentation
Without a system, there is no operational trail. Incidents become he-said, she-said.

With MSB School, you're in charge.
MSB is intended for systems that are already serious.
MSB is designed for schools that are already serious about transport. It's not a tracking gadget — it's a governance system that brings structure, documentation, and controlled transparency to every journey.

Real-Time Fleet Visibility
Know where every bus is — owned or subcontracted — without a single phone call.

Verified Operations
Attendance confirmed, capacity monitored, routes tracked. Every trip is documented.

Controlled Transparency
Parents see what they need to see. You control the narrative, not WhatsApp.

Measurable Discipline
Route adherence, performance data, objective records. Discipline improves when expectations are clear.
Who is MSB School for?
School Directors
- Clear visibility every morning — across all buses
- Objective data in case of incidents
- Professional image with parents
- Reduced legal and reputational exposure
Transport Managers
- Continuous fleet monitoring and alerts
- Complete traceability of operations
- Accountability across all drivers — in-house and subcontracted
- Less manual reconciliation
Parents
- Real-time bus location in their language
- Arrival and departure notifications
- No app download required for basic tracking
- A transparency that builds trust

Operational in 15 Days
We handle deployment so your team can focus on running the school.
We Deploy
Routes mapped, GPS installed, systems configured. We handle the entire technical setup — students, buses, drivers, capacity limits.
Your Teams Are Trained
Drivers trained on-site in 20 minutes. Administrators get a dedicated walkthrough. Parents onboarded via WhatsApp — zero friction.
You're in Control
From day one: real-time visibility, verified attendance, and full operational traceability. Live support during your first week of operations.
Levels of Responsibility Tailored to Your Needs
MSB School is a platform with four levels of engagement, depending on your degree of operational maturity. We accompany you — without following.
Professional Visibility
This is not entry-level. It is the minimum professional standard for any school that takes transport safety and accountability seriously.
Automated Operations
The recommended tier for most schools, especially those managing hybrid or subcontracted fleets.
Managed Operations
MSB shifts from software provider to operational partner — particularly valuable for complex fleet configurations or multiple subcontractors.
Fully Managed & Equipped
Intentionally premium. We equip, monitor, and enforce discipline across your entire fleet.
Billed over 10 months, September to June, in advance: every month, every term or the whole year. The first invoice goes out on 1 October, for September and October; each invoice is payable by the 1st of the following month.
Setup: 1,200 MAD excl. VAT per bus — GPS tracker, recording and configuring the routes, training and 15 days of launch support — paid on signature, before any deployment. Tier 4: 4,000 MAD excl. VAT per bus, tablet included. Utility vehicle: 200 MAD excl. VAT per month, 700 MAD excl. VAT setup.

Frequently Asked Questions
MSB School is a comprehensive governance system. It integrates geolocation but goes far beyond: verified attendance, capacity monitoring, route compliance, incident traceability with timestamped evidence, and controlled transparency with parents. GPS tracking is one feature — not the product.
Pricing is per bus, excluding VAT, billed over the 10 months of the school year (September–June): from 290 to 800 MAD excl. VAT per bus per month depending on the level of responsibility — about 12 to 32 MAD incl. VAT per child carried per month. The setup fee — 1,200 MAD excl. VAT per bus — is paid on signature and covers the GPS tracker, route recording, configuration, training and launch support. Since schools cannot recover VAT, we show the VAT-inclusive amounts too. No hidden costs.
Yes, and most schools do. Automated Operations comes to about 18 MAD incl. VAT per child carried per month. A 20 MAD "tracking & safety" line added to the transport fee covers the subscription — and MSB's Fees module bills it to the families with the transport. The simulator above does the maths for your fleet.
Absolutely. Whether you own your fleet, subcontract entirely, or run a hybrid model — MSB School adapts. The school always leads; subcontracted operators are onboarded under your authority. This is especially valuable for schools with limited visibility over external operators.
Every journey is documented with timestamped data. You have complete traceability: positions, stops, attendance, speed. You present facts instead of justifying assumptions. The incident becomes a controlled process, not a reputation crisis.
Most schools are fully operational within 10 to 15 days. We handle everything: route mapping, GPS installation, system configuration, driver training (20 minutes on-site), admin walkthroughs, and parent onboarding via WhatsApp. Your team focuses on running the school.
Parent onboarding is WhatsApp-based — zero app store friction. Parents receive a link, tap it, and they are in. The app works in French, Arabic, and English.
The minimum commitment is one school year (10 months). Invoices are issued in advance — every month, every term, or for the whole year at 10 % off; the first one goes out on 1 October, for September and October. An invoice still unpaid on the 1st of the following month suspends the service until it is settled. The setup fee is paid once, on signature: nothing more on renewal.
The driver app is built for simplicity — Darija-friendly, minimal steps, 20-minute training. Drivers benefit too: clear instructions and protection from false blame through timestamped data. For schools on Tier 4, the app runs in kiosk mode on provided tablets — no driver interaction needed.

What Does MSB Really Cost Your School?
Pick your fleet and your tier: here is the real cost, VAT included — and what is left for the school to pay if you add it to the transport fee.
To cover the subscription: 20 MAD per child per month.
What MSB costs the school
(once, paid on signature: tracker, route recording, training)
If you add it to the transport fee
Tracking costs your school nothing
+720 MAD a month
That is 7,200 MAD over the school year (10 months).
See it in action with your fleetMSB catalogue prices excl. VAT, 20 % VAT; the line added to the transport fee is collected by the school from the families. Indicative estimate, before discounts.
See It In Action With Your Own Fleet
Book a demo. We'll show you a live dashboard with real data from schools like yours — and map out exactly how your transport would look on MSB School.
- Personalized demo with your fleet size
- Live walkthrough of all three apps
- Custom pricing based on your needs
- No commitment required
Free consultation. No commitment required.

